Publication

Reference

@article{marshall1998forecasting,
  author = "P. Marshall and P. Suñagua",
  title = "Forecasting Television Ratings and Commercial Break Effects",
  year = 1997,
  journal = "Revista de la Sociedad Chilena de Estadística 1997-1998",
  volume = 1415,
  pages = "17-21",
  keywords = "modelo estructural, modelo beta-binomial"
}